Real-time news is about delivering a clear and concise narrative that provides audiences with the key facts they need, in a format that fits their lives. It is also about prioritizing transparency, letting readers know how the story was gathered and what steps were taken to verify it. And it is about engaging readers in a way that demonstrates the human side of journalism.
Social media plays an important role in real-time news reporting, enabling ordinary people equipped with smartphones to function as on-the-ground reporters. This grassroots approach allows for a more diverse range of perspectives and often leads to the discovery of significant events that traditional journalists might have overlooked. However, it can also blur the line between reporting and exploitation of sensitive or graphic content, necessitating a rigorous approach to verification of user-generated content.
As a result, many traditional publishers are rethinking their approach to real-time news. Live, interactive formats aren’t just a new content style; they offer a powerful tool for rebuilding trust, deepening engagement and strengthening the bottom line. And this is where digital news trackers such as Determ come in, by providing a comprehensive solution to monitor all media platforms for mentions of specific keywords or hashtags. This allows the creation of a workflow that can involve editorial, marketing, customer support, sales, or any other team to quickly react and drive engagement. The real-time tracking of news is an essential feature to have for any digital publishing platform today.